Our class presentations have made me wonder about magazines that have recently redesigned. It's a part of the magazine industry that occasionally gets vilified, but it's necessary.
Other than the New Yorker's rebranding, I wasn't really informed about other magazines that have recently undergone changes. Good Housekeeping and Bloomberg Businessweek have redone their mastheads, but what else?
It seems Ebony, The Atlantic, Self, and The New Republic have all undergone style changes as well, and on a more significant level than just a masthead change. These publications are more and more concerned with creating a cohesive style across platforms.
Here is an excerpt from an article about The Atlantic's redesign from author Robert Newman of Foliomag.com:
"The Atlantic’s new look is bright, engaging, modern, and very accessible. There are lots of graphic points of entry, elegant use of typography, rules, and white space, and smart illustrations. Most importantly, it’s all highly readable; there’s no doubt, even with the heightened design, that the text and imagery are given primacy.
Crooks says, “We wanted to do something that was energetic and had more visual impact, that was more reader-friendly, with added entry points and color. At the same time, I wanted to do something that was on brand. I didn’t want the design to be a distraction or too trendy.”
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